The BBC’s Price Of Football survey for 2016 was released a week last Wednesday evening and as ever they looked at everything from the price of tickets through to the price of pies to determine how costs in football are changing for the supporter year on year.
Of course League One figures highly in their ‘results’ but the same questions were asked of all Football League clubs (albeit Plymouth Argyle apparently declined to take part in the survey that featured 200+ odd UK and European sides and there are a couple of other omissions in the tables) and the major sides from European football were also contacted, along with Scotland, Wales, Ireland and I believe for the first time ever, the Women’s Super League took part.
Having dealt previously with League One headline results from the survey – please Click Here and provided a division comparison – please Click Here (Premier League and Championship available Here for anyone interested), it’s time to move onto club specific details.
This is the sixth such Price of Football survey undertaken and it does show that ticket prices in general are falling, but there are exceptions across the divisions.
So what does this mean for Millwall in particular.
The full results showed:
Cheapest Season Ticket: £333
Top Price Season Ticket: £514
Cheapest Match Day Ticket: £22
Top Price Match Day Ticket: £30
Most Popular Match Day Ticket: £21-30
* Discount on tickets for members.
Programme: £3
Pie: £3.50
Tea: £2.10
Adult Shirt: £45
Junior Shirt: £37
Cheapest Adult Away Ticket: £23
Top Price Adult Away Ticket: £26
In relation to the rest of the division and in general, it means Millwall’s prices compare as follows:
Match Day Tickets:
Cheapest – the cheapest is 9% above the League 1 average.
Most Expensive – the most expensive is 16% above the League 1 average.
Season Tickets:
Cheapest – the cheapest ticket is 17% above the League 1 average.
Most Expensive – the most expensive is 23% above the League 1 average.
Price Paid To See A Home Goal: It’s a cost of £9.79 per goal putting Millwall as the 8th most expensive in League 1 on that basis.
Most Popular Ticket Price Range (League 1): £21-30
Adult Shirt: Highest in League 1.
Junior Shirt: 15% above the League 1 average.
Programme: £0.08 above the League 1 average.
Pie: £0.35 pence above the League 1 average.
Tea: £0.25 pence above the League 1 average.